IT’S POPCORN
DONE PROPERLY
All Packed Up
Art Direction
As a fun brand, we took Propercorn to market with a bright and colourful design. Using our bright assets to create a playful and easy-to-recognise packaging solution, including bespoke packaging and promotional displays. The result: A proud retail presence for our popcorn.
A Pop-Up with POW!
Art Direction, Design & Project Management
At Propercorn we know that a company’s reputation and brand are just as important as its product. We wanted to use our assets in the most creative and impactful way possible, which is what led us to an Old Street Pop-up. Sharing a taste of our popcorn and our bold brand.
Packs That Pop
Packaging Design & Artworking
Working with Zag (part of BBH) to build on their development of the Propercorn brand and packaging.
Gifting Done Properly
Creative / Art Direction & Artworking
To ensure that all of our gifting had a lifestyle edge that kept us relevant and fun to a growing consumer base we commissioned a popcorn patter illustration for use on collateral. We also created miniature versions of our popular case design for gifting and sample send outs to really pop on the door step!